# Prudential Financial Returns

NYSE: PRU · Reporting currency: USD

[Interactive page](https://beanvest.com/stock/pru/returns) · [JSON with these options](https://beanvest.com/stock/pru/returns.json?range=5Y&deductSbc=false&limit=200&offset=0&frequency=quarterly&wacc=7.7) · [Raw filing inputs](https://beanvest.com/api/v2/financials/pru)

Frequency: quarterly. Newest first. Retrieved: 2026-09-28T18:13:32.329Z.
Coverage: 2009-06-30 to 2026-06-30. Rows 1–69 of 69.
Snapshot checked: 2026-10-18T16:48:35.628Z. Last validated: 2026-10-18T16:48:35.628Z.

## Definitions

- **ROIC** (`roic`, percent): NOPAT / average invested capital × 100. NOPAT = operating income × (1 − effective tax rate). Invested capital = equity including noncontrolling interests + debt − cash and equivalents. Average uses period end and one year earlier.
- **ROCE** (`roce`, percent): Operating income / average (assets − current liabilities) × 100, using period end and one year earlier.
- **ROIIC** (`roiic`, percent): Year-over-year change in annual/TTM NOPAT / positive year-over-year change in invested capital × 100. Capital reductions and missing inputs yield unavailable values.
- **ROE** (`roe`, percent): Earnings attributable to owners / average equity attributable to owners × 100, using period end and one year earlier.
- **ROA** (`roa`, percent): Net income / average total assets × 100, using period end and one year earlier.
- **ROIC − WACC** (`roic_wacc`, percentage_points): ROIC less your WACC assumption, in percentage points. The same scenario rate is applied across history; it is not a reported or historical company WACC.

## Values

| Period | End date | ROIC (percent) | ROCE (percent) | ROIIC (percent) | ROE (percent) | ROA (percent) | ROIC − WACC (percentage_points) |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 2026-Q2 | 2026-06-30 | Unavailable | Unavailable | Unavailable | 12.458372882446628 | 0.5080045069516748 | Unavailable |
| 2026-Q1 | 2026-03-31 | Unavailable | Unavailable | Unavailable | 11.076982766982443 | 0.46070269788882257 | Unavailable |
| 2025-Q4 | 2025-12-31 | Unavailable | Unavailable | Unavailable | 11.722765710495771 | 0.4738535784492029 | Unavailable |
| 2025-Q3 | 2025-09-30 | Unavailable | Unavailable | Unavailable | 8.267477203647417 | 0.34023256600954316 | Unavailable |
| 2025-Q2 | 2025-06-30 | Unavailable | Unavailable | Unavailable | 5.498762693062548 | 0.22128035990958847 | Unavailable |
| 2025-Q1 | 2025-03-31 | Unavailable | Unavailable | Unavailable | 7.945071113290829 | 0.3134289136807762 | Unavailable |
| 2024-Q4 | 2024-12-31 | Unavailable | Unavailable | Unavailable | 9.678230266465562 | 0.37440533805630494 | Unavailable |
| 2024-Q3 | 2024-09-30 | Unavailable | Unavailable | Unavailable | 14.465587764538505 | 0.5689716887679078 | Unavailable |
| 2024-Q2 | 2024-06-30 | Unavailable | Unavailable | Unavailable | 9.981044165323222 | 0.4036814159292035 | Unavailable |
| 2024-Q1 | 2024-03-31 | Unavailable | Unavailable | Unavailable | 7.29767552991774 | 0.3015834524894571 | Unavailable |
| 2023-Q4 | 2023-12-31 | Unavailable | Unavailable | Unavailable | 11.159518947129566 | 0.35264769248214084 | Unavailable |
| 2023-Q3 | 2023-09-30 | Unavailable | Unavailable | Unavailable | 5.151715663106153 | 0.1646786999359828 | Unavailable |
| 2023-Q2 | 2023-06-30 | Unavailable | Unavailable | Unavailable | 5.671531172245849 | 0.2350486717309102 | Unavailable |
| 2023-Q1 | 2023-03-31 | Unavailable | Unavailable | Unavailable | 1.4091795708769557 | 0.07068451209102047 | Unavailable |
| 2022-Q4 | 2022-12-31 | Unavailable | Unavailable | Unavailable | -3.7452320610296184 | -0.17671285819530458 | Unavailable |
| 2022-Q3 | 2022-09-30 | Unavailable | Unavailable | Unavailable | 0.7475538659760935 | 0.040736789419364136 | Unavailable |
| 2022-Q2 | 2022-06-30 | Unavailable | Unavailable | Unavailable | 4.57697490222714 | 0.26410860264108604 | Unavailable |
| 2022-Q1 | 2022-03-31 | Unavailable | Unavailable | Unavailable | 9.384986374419197 | 0.5449923992324177 | Unavailable |
| 2021-Q4 | 2021-12-31 | Unavailable | Unavailable | Unavailable | 11.76943720466199 | 0.822444077210079 | Unavailable |
| 2021-Q3 | 2021-09-30 | Unavailable | Unavailable | Unavailable | 11.297071129707113 | 0.7954793779969428 | Unavailable |
| 2021-Q2 | 2021-06-30 | Unavailable | Unavailable | Unavailable | 11.166001008181784 | 0.7918134395454999 | Unavailable |
| 2021-Q1 | 2021-03-31 | Unavailable | Unavailable | Unavailable | 4.485031607909995 | 0.30600923530257296 | Unavailable |
| 2020-Q4 | 2020-12-31 | Unavailable | Unavailable | Unavailable | -0.6051784893519228 | -0.04071249035255493 | Unavailable |
| 2020-Q3 | 2020-09-30 | Unavailable | Unavailable | Unavailable | -0.14240805969018672 | -0.007233413920983299 | Unavailable |
| 2020-Q2 | 2020-06-30 | Unavailable | Unavailable | Unavailable | -0.2508682392969418 | -0.014978660997131698 | Unavailable |
| 2020-Q1 | 2020-03-31 | Unavailable | Unavailable | Unavailable | 5.118788813151216 | 0.3462492948493241 | Unavailable |
| 2019-Q4 | 2019-12-31 | Unavailable | Unavailable | Unavailable | 7.410589625174525 | 0.48912440188592154 | Unavailable |
| 2019-Q3 | 2019-09-30 | Unavailable | Unavailable | Unavailable | 6.873261466544618 | 0.4565744971534337 | Unavailable |
| 2019-Q2 | 2019-06-30 | Unavailable | Unavailable | Unavailable | 7.492811123648674 | 0.49052804978493636 | Unavailable |
| 2019-Q1 | 2019-03-31 | Unavailable | Unavailable | Unavailable | 6.757768625982778 | 0.433948520578606 | Unavailable |
| 2018-Q4 | 2018-12-31 | Unavailable | Unavailable | Unavailable | 7.841380519252867 | 0.49471796886336905 | Unavailable |
| 2018-Q3 | 2018-09-30 | Unavailable | Unavailable | Unavailable | 14.331912088817484 | 0.8512791999897802 | Unavailable |
| 2018-Q2 | 2018-06-30 | Unavailable | Unavailable | Unavailable | 15.548843559932143 | 0.9265827437287513 | Unavailable |
| 2018-Q1 | 2018-03-31 | Unavailable | Unavailable | Unavailable | 15.835479749325653 | 0.9658017432862827 | Unavailable |
| 2017-Q4 | 2017-12-31 | Unavailable | Unavailable | Unavailable | 15.54657166873474 | 0.9732140260154974 | Unavailable |
| 2017-Q3 | 2017-09-30 | Unavailable | Unavailable | Unavailable | 8.112055728249878 | 0.5340658965652567 | Unavailable |
| 2017-Q2 | 2017-06-30 | Unavailable | Unavailable | Unavailable | 7.622136630853436 | 0.49357396773311457 | Unavailable |
| 2017-Q1 | 2017-03-31 | Unavailable | Unavailable | Unavailable | 9.130860391977173 | 0.56050841845182 | Unavailable |
| 2016-Q4 | 2016-12-31 | Unavailable | Unavailable | Unavailable | 9.955215206317733 | 0.5667758782885133 | Unavailable |
| 2016-Q3 | 2016-09-30 | Unavailable | Unavailable | Unavailable | 9.72052727657815 | 0.6121728260814333 | Unavailable |
| 2016-Q2 | 2016-06-30 | Unavailable | Unavailable | Unavailable | 9.201833347097201 | 0.5716957378075334 | Unavailable |
| 2016-Q1 | 2016-03-31 | Unavailable | Unavailable | Unavailable | 10.482998536368072 | 0.6370169765926552 | Unavailable |
| 2015-Q4 | 2015-12-31 | Unavailable | Unavailable | Unavailable | 13.487927324886446 | 0.740399056981988 | Unavailable |
| 2015-Q3 | 2015-09-30 | Unavailable | Unavailable | Unavailable | 8.162009255642747 | 0.45408033587195146 | Unavailable |
| 2015-Q2 | 2015-06-30 | Unavailable | Unavailable | Unavailable | 6.01799368050363 | 0.3265134125689997 | Unavailable |
| 2015-Q1 | 2015-03-31 | Unavailable | Unavailable | Unavailable | 5.233766077797927 | 0.2857054820968606 | Unavailable |
| 2014-Q4 | 2014-12-31 | Unavailable | Unavailable | Unavailable | 3.584778320008306 | 0.18432552341241135 | Unavailable |
| 2014-Q3 | 2014-09-30 | Unavailable | Unavailable | Unavailable | 6.25270928842592 | 0.32004884106683845 | Unavailable |
| 2014-Q2 | 2014-06-30 | Unavailable | Unavailable | Unavailable | 7.623488728501631 | 0.395608339586936 | Unavailable |
| 2014-Q1 | 2014-03-31 | Unavailable | Unavailable | Unavailable | 3.3228455222162534 | 0.1766347210286423 | Unavailable |
| 2013-Q4 | 2013-12-31 | Unavailable | Unavailable | Unavailable | -1.8062908751167859 | -0.0925695260287604 | Unavailable |
| 2013-Q3 | 2013-09-30 | Unavailable | Unavailable | Unavailable | -1.141949529664672 | -0.05979248994855266 | Unavailable |
| 2013-Q2 | 2013-06-30 | Unavailable | Unavailable | Unavailable | -5.677267695335456 | -0.30700373518747626 | Unavailable |
| 2013-Q1 | 2013-03-31 | Unavailable | Unavailable | Unavailable | 1.7141712836259264 | 0.09428461912391672 | Unavailable |
| 2012-Q4 | 2012-12-31 | Unavailable | Unavailable | Unavailable | 1.2374996701759942 | 0.07032438434300306 | Unavailable |
| 2012-Q3 | 2012-09-30 | Unavailable | Unavailable | Unavailable | 3.426355771259759 | 0.20246716922374336 | Unavailable |
| 2012-Q2 | 2012-06-30 | Unavailable | Unavailable | Unavailable | 9.44651264644695 | 0.5474128358871864 | Unavailable |
| 2012-Q1 | 2012-03-31 | Unavailable | Unavailable | Unavailable | 6.182914929477513 | 0.3381456969706771 | Unavailable |
| 2011-Q4 | 2011-12-31 | Unavailable | Unavailable | Unavailable | 10.528734311726357 | 0.629694041867955 | Unavailable |
| 2011-Q3 | 2011-09-30 | Unavailable | Unavailable | Unavailable | 8.931324704717449 | 0.5546395501744998 | Unavailable |
| 2011-Q2 | 2011-06-30 | Unavailable | Unavailable | Unavailable | 8.853274043880372 | 0.5168722647640767 | Unavailable |
| 2011-Q1 | 2011-03-31 | Unavailable | Unavailable | Unavailable | 10.40605735727687 | 0.5694542607774169 | Unavailable |
| 2010-Q4 | 2010-12-31 | Unavailable | Unavailable | Unavailable | 11.091824336052769 | 0.6264355815410315 | Unavailable |
| 2010-Q3 | 2010-09-30 | Unavailable | Unavailable | Unavailable | 16.883341401009613 | 0.9742705191886201 | Unavailable |
| 2010-Q2 | 2010-06-30 | Unavailable | Unavailable | Unavailable | 19.754377889825722 | 1.003716365615539 | Unavailable |
| 2010-Q1 | 2010-03-31 | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable |
| 2009-Q4 | 2009-12-31 | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable |
| 2009-Q3 | 2009-09-30 | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable |
| 2009-Q2 | 2009-06-30 | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable | Unavailable |

## Unavailable values

- roic: Not applicable to banks and insurers: these ratios use an industrial-company capital model.
- roce: Not applicable to banks and insurers: these ratios use an industrial-company capital model.
- roiic: Not applicable to banks and insurers: these ratios use an industrial-company capital model.
- roic_wacc: Not applicable to banks and insurers: these ratios use an industrial-company capital model.
- roe: The matching period one year earlier is unavailable.
- roa: The matching period one year earlier is unavailable.
- roe: A complete trailing 12-month reporting basis is unavailable.
- roa: A complete trailing 12-month reporting basis is unavailable.

WACC scenario: 7.7%. Default: 7.7% (US nonfinancial market · generic proxy). [NYU Stern · January 2026](https://pages.stern.nyu.edu/~adamodar/New_Home_Page/datafile/wacc.html).

## Sources

- [sec-0001137774-17596b1648b3](https://data.sec.gov/api/xbrl/companyfacts/CIK0001137774.json) · Retrieved 2026-09-28T07:37:41.538Z · SHA-256 17596b1648b3cb267e49fc2693e89ee89a1681c22fe577e205cc6704a3196d7a
- [inline-0001137774-76e4ef67c9f2](https://www.sec.gov/Archives/edgar/data/1137774/000113777426000048/pru-20251231.htm) · Retrieved 2026-09-28T16:18:46.070Z · SHA-256 76e4ef67c9f29cd816d5aea50f5ef0533778024b71dd5a25ed35e5217a43bfdd
- [inline-0001137774-b434fa3deb42](https://www.sec.gov/Archives/edgar/data/1137774/000113777426000176/pru-20260630.htm) · Retrieved 2026-09-28T16:18:46.070Z · SHA-256 b434fa3deb42247aa2126a49566f75b89e74832e1f8b56c3a6fa18593bf56a99
- [inline-0001137774-03bfb675f39c](https://www.sec.gov/Archives/edgar/data/1137774/000113777424000045/pru-20231231.htm) · Retrieved 2026-10-17T11:13:12.188Z · SHA-256 03bfb675f39c218a2c18fd63e36a960046c57a1c2bc0704c4dc925a45d7fd5fd
- [inline-0001137774-c70351649a0d](https://www.sec.gov/Archives/edgar/data/1137774/000113777426000048/pru-20251231.htm) · Retrieved 2026-10-18T00:01:55.212Z · SHA-256 c70351649a0d2393d8e0e6b0cecc4bd6d929bc5f0c9203a58260c6f93cb64ab8
- [inline-0001137774-b5dcec16f25d](https://www.sec.gov/Archives/edgar/data/1137774/000113777424000045/pru-20231231.htm) · Retrieved 2026-10-18T12:28:36.612Z · SHA-256 b5dcec16f25d46a8506510a109e221e54429ce63d4982865f715d9f15286dbde

## Data conventions

- Null means an unavailable input or undefined calculation, never zero. Values are unrounded; money and shares are in millions unless a column states otherwise.
- Fiscal periods use actual reporting start/end dates. Annual reported values are not constructed by adding quarterly EPS or weighted share counts. Partial years are labelled.
- FCF uses operating cash flow minus reported cash capital investment, preferring PPE purchases. The productive-assets fallback can also include software and intangibles. Acquisitions and noncash leases are excluded. Deduct SBC is an optional economic-cost scenario; missing SBC remains unavailable.
- SBC / FCF and SBC / OCF compare amounts from the same fiscal period. SBC / FCF always uses FCF before SBC deduction; nonpositive denominators are undefined and values above 100% remain valid.
- Capital allocation percentages describe available tracked cash uses, not all company spending or a fraction of OCF. Missing categories remain null, negative payments are excluded and SBC is noncash. Annual shares use reported annual amounts.
- Valuation uses completed, split-adjusted closes without dividend adjustment and a complete trailing year. Financial bases become eligible after publication; selected facts can contain later restatements. This is not a vintage-filings backtest.
- Mean and median use all valid observations in the selected date range before pagination. Historical pricing labels compare the latest positive value with its own median and do not estimate intrinsic fair value.
- Reporting currencies are retained without conversion. USD market capitalization, where available, is a separate dated Nasdaq snapshot.
- WACC is an editable US industry scenario across history, not a historical company cost of capital. Industry exclusions, missing inputs and pending filings remain explicit.