Church & Dwight

Pricing power is solid but not absolute. In 2023, price and mix contributed materially to growth across segments, reflecting the ability to pass through some inflation. In 2025 Q3, organic growth was volume-led with a small negative price/mix due to category dynamics and promotion cadence, showing management’s willingness to flex price for share.

Premium brands like TheraBreath, Hero Mighty Patch, Batiste, Waterpik and Touchland carry relatively higher perceived value and lower private label exposure, supporting multi-year margin expansion. However, tariffs and retailer pressure cap near-term pricing headroom in certain categories.

Overall, we expect modest positive net pricing over the cycle as mix shifts toward higher-margin brands and as supply-chain actions offset tariffs.